Save the Date:
Salford Systems' Data Mining Conference 2009
San Diego, California
Conference Dates: August 23-25, 2009
Post-Conference Training: August 26-28, 2009
Don't miss Salford Systems' 6th International APPLIED Data Mining Conference, featuring real world applications and examples.
Beginners to data mining will gain expertise.
Experienced data miners will have an opportunity to exchange ideas with other experts in a variety of industries.
Previous conference presentation topics include: targeted marketing and campaign optimization, analytical CRM, variable derivation and selection for customer churn models, achieving better insights into customer behavior with data mining, developing a deeper understanding of customer satisfaction, marketing strategies for retail customers based on predictive behavior models, and state-of-the-art research from leading academic institutions.
Presenters at prior conferences include: The International Monetary Fund, Barnes and Noble, Pfizer, Union Bank, Wells Fargo, Novartis, Harvard Medical School, HSBC, International Steel Group, Cap Gemini, PricewaterhouseCoopers, Liberty Mutual Insurance, Carlson Marketing Group, DATALAB USA, Hewlett-Packard, Citibank.
Presentation lists from previous conferences include:
- DIRECTV: Variable Derivation and Selection For Customer Churn Models
- Union Bank: Use of Data Mining to Identify Customer Attrition and Screen Application Fraud
- Wells Fargo Bank: Improving Customer Retention by Identifying Characteristics of Auto Loan Prepayers
- Pathfinder Solutions Ptd: Achieving Better Insights Into Customer Behavior Through Integrating Market Research with Decision Tree Behavior Modeling
- Carlson Marketing Group: Developing a Deeper Understanding of Customer Satisfaction
- HSBC: Marketing Strategies for Retail Customer Based on Predictive Behavior Models
- BarnesandNoble.com: Data Mining to Augment Predefined Market Zones, Boost Response Rates fro Direct Mail Campaigns and to Identify and Exclude Irrelevant Subsections of a Heterogeneous Database from Modeling
- Northwestern University: High-Level Marketing Strategy: Deciding Whether to Customize Product Offerings and their Promotion and Whether to Reward “Best” Customers with Perks
- DATALAB USA: How to Exploit the Homogeneity of Data or the Homogeneity of Past Experience in High Volume Direct Marketing Programs
- Hewlett-Packard: Identifying Customers Needing More Focused Attention, Anticipating Customer Satisfaction in a Customer Support Environment
- Citibank, N.A.: Bureau Policy Development and Better Targeting in Consumer Business Using CART
- EMB: Combining Linear and Non-Linear Modeling Techniques: Getting the Best of Two Worlds
Key Links:
Conference website: http://www.salforddatamining.com
Conference update list: http://www.salforddatamining.com/conferenceupdatelist.php
Registration: http://www.salforddatamining.com/docs/2009conferenceForm.pdf
Abstract Submissions: http://www.salforddatamining.com/2009Abstract.php
Post-conference Training:
http://www.salforddatamining.com/postConferenceTraining.php